The comments below are all from paying customers and are quoted with their permission.
"Banner Effect is an amazing product. It is easy to use, very reasonably priced and the best bit is that if you have any issues, the level of customer service that goes with this product is phenomenal. I highly recommend this product for anyone considering making banners for their site"
"I really like the way your program works & HTML5 as well is a massive bonus."
"I purchased the software last night and love it. I did a lot of research trying to find easy-to-use software to create Google Flash Image Ads and this is the only one I could find that actually works."
"I didn't think twice once I saw this amazing piece of software. It’s really very easy to use and very handful for my work. I definitely recommend it."
"I would say that the software is great and easy, congratulations!"
"Even if you are a beginner, you can make your own web banners without too much effort, thanks to Banner Effect. Its easy to use features will help you give them a professional look."
"I love your product. It's so easy to use and there is just so much you can do with it."